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Social Innovation for Social Good


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"Social Innovation for Social Good"

Gopi Kallayil via TEDxBerkeley
In this TEDxTalk Gopi Kallayil takes us on a journey of worldwide examples in which social media makes a difference in the lives of people. The power of social media as a driver for social innovation.




 “When people have access to knowledge, the find solutions for their problems”.



Gopi Kallayil works at Google on the marketing of Google Plus and is based out of the Googleplex in Mountain View, CA. Earlier he worked on marketing the Company’s flagship advertising product, AdWords, in the Americas and Asia Pacific. Gopi also led the marketing team for AdSense, Google’s publisher‐facing product.

Before joining Google, Gopi was Vice President of Strategic Alliances at Nextance, an enterprise Contract Management Software startup. He was also Vice President of Business Development and a founding management team member at Allegrix, an Application Software Provider startup acquired by Progress Software. While a consultant with McKinsey & Co., he worked on engagements helping the management teams of large corporations improve business performance and maximize revenues. Additionally, Gopi has led large Information Technology projects for global corporations in India, China, and the US.

Gopi earned his Bachelors degree in electronics engineering from the National Institute of Technology in India. He received his Masters in Business Administration degrees from the Indian Institute of Management and The Wharton School of Business at the University of Pennsylvania. He is an avid yoga practitioner, triathlete, public speaker, global traveler and Burning Man devotee.

What is TEDxBerkeley?

On February 8 ,2014 TEDxBerkeley is gathering world-leading thinkers, makers, and doers at UC Berkeley to discuss “Rethink.Redefine.Recreate.”. The audience will be composed of a diverse mix of over 1000 students, professors, and thought leaders from Berkeley and beyond for a stimulating day of presentations, discussions, entertainment and art that will spark new ideas and opportunities for all.

TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)


 TED is a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks (18 minutes or less). TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics — from science to business to global issues — in more than 100 languages. Meanwhile, independently run TEDx events help share ideas in communities around the world.
Our Mission: Spread ideas

TED is a global community, welcoming people from every discipline and culture who seek a deeper understanding of the world. We believe passionately in the power of ideas to change attitudes, lives and, ultimately, the world. On TED.com, we're building a clearinghouse of free knowledge from the world's most inspired thinkers — and a community of curious souls to engage with ideas and each other, both online and at TED and TEDx events around the world, all year long.

In fact, everything we do — from our TED Talks videos to the projects sparked by the TED Prize, from the global TEDx community to the TED-Ed lesson series — is driven by this goal: How can we best spread great ideas?

TED is owned by a nonprofit, nonpartisan foundation. Our agenda is to make great ideas accessible and spark conversation.

Follow TED on Twitter at twitter.com/TEDTalks, or on Facebook at facebook.com/TED.

Source:   ted.com/talks


"Social Innovation for Social Good" Gopi Kallayil via TEDxBerkeley (CC BY NC ND)


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